Thursday, 15 September 2016

Music video conventions


Conventions

Mise en scene
The mise en scene of a music video usually represents something. For example, walking alone could connote to feelings of isolation. The visuals of a music video further represents the emotions expressed by the songs's lyrics. The mise en scene can also echo the song's genre, bright and colourful represents pop music. The costume of the artist is also a factor. Black clothing can express sadness.

Lighting
Lighting represents many things in a music video, black and white helps emphasise a particular mood and artificial lighting puts the artist in an enhanced look.

Editing
Jump cuts are very prominent in music videos and allow for a sudden change between scenes. Other transitions like fade and dissolve are also sometimes used

Sound
Music videos use both diegetic and non-diegetic sounds. It is mainly vocals or the song.

Props
These are of great significance in aiding music videos and help add to the scene. Props seen in music videos and commonly instruments that can be heard in the instrumentals.

Camera Movement
Low angles to give power to artist. Pans/tilts allow for movement to show different artists.

Camera shots
To focus on the artist and their location, music videos regularly use medium close up shots, long shots and close ups. Close ups are used to show emotions and also to reflect the words of the song through the movements of the artists lips

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